Thursday, 4th of October at 12.00 pm the Xunta de Galicia stand will host a presentation with the analysis of Spanish seafood consumers developed by the PrimeFish project. The event will be held in Spanish. Interested attendants can check the programme and apply for registration at:
From September until December 2018 the project will organise periodic webinars to disseminate the project tools and outcomes among the international fisheries and aquaculture sector.
The webinars will dive deep on the methods utilised by PrimeFish partners, data and possible applications of these results. Participants will be able to test PrimeFish tools, interact directly with the main authors of the research and access main project documentation on the topic.
A project on seafood safety takes home the business project prize in the European Seafood Economy Summer School
During 5 days, more than 10 international participants took part in the European Seafood Economy Summer School, the short course organised by the PrimeFish project in collaboration with the University of Applied Sciences of Bremenhaven (Germany). Experts in international seafood economy and marketing explored topics such as the economic performance of seafood industries, the seafood value chain, international trade, product development and market research.
On the 28th of June the World Marketing Congress hosts a session on the PrimeFish project:
9.00 - 10.30 Session 5.4: The PrimeFish project: Developing a Market- Oriented Prediction Toolbox for Seafood
9.00. PrimeFish: Strengthening the Competitiveness of the Seafood Sector
9.20. A toolbox for supporting the marketing of seafood products
José L. Santiago
Are you interested on updating your knowledge on the European seafood sector? Are you a young professional or researcher in the seafood sector? Are you a student of business or finances?
PrimeFish and the University of Applied Sciences Bremenhaven will join international experts and industry representatives from the 6th to the 10th of August in Bremerhaven (Germany), one of the largest hubs for the seafood industry in Europe.
PrimeFish researcher Birgit Hagen, from the University of Pavia, will participate at the Academy of International Business (AIB) (UK & Ireland chapter) Annual Conference in Birmingham (12 - 14 April).
On the 13th of April from 1.30 to 3.00 pm the University of Pavia will present its results on the food consumers segmentation on five European countries in the parallel session 2.3 dedicated to international marketing.
European consumers’ profiles and their willingness to pay for seafood products at Seafood Expo Global
The PrimeFish project will present an overview of the interests and trends in some of the most important European seafood markets. The results of these market studies developed with the participation of 6,500 consumers from France, Germany, Italy, Spain and United Kingdom will be presented for the first time at the next Seafood Expo Global (Xunta de Galicia booth #7-151; Brussels, 25 April)
PrimeFish presents new studies to enhance product innovation and increase the success rate of launching new products in the seafood market
On their preliminary outing, experts from the PrimeFish project will gave an insight into their most recent consumer studies at the Fish International 2018 in Bremen.
German trade fair Fish International hosts PrimeFish presentation of latest trends and drivers of seafood consumption
For the first time the PrimeFish project will present an overview of the seafood consumption in the German market. On the 26th of February the project will held the presentation “Who's your target customer? PrimeFish Hints and Tips on the German and European Seafood Consumer” from 14 p.m. to 15 p.m. in the Business Lounge Hall 7 of Fish International.